You need a professional logo if: You want your logo to have a unique personality and get noticed. You are a new business and don’t know where to place important information, or how to choose colors and fonts. You are a new business and want to stand out from the crowd. You have a typographical […]
Lynda is creative director at Sagemont, Inc. She enjoys working with clients to develop custom solutions that communicate, educate and motivate. Her extensive education in art, graphic design, and computer graphics helps Lynda visually communicate diverse design concepts. As part of an interactive marketing team, she is interested in the big picture to guide clients through the creative process.
Entries by Lynda
Graphic design is a life long pursuit. Thankfully, I am a life long learner who enjoys experimenting with the latest techniques. My best ideas come from studying published designs and reading graphic design books and magazines. I especially like “Before & After” magazine. I just discovered several books by Robin Williams. Photoshop magazine is a […]
A strong headline to grab your customer’s attention. A compelling offer that clearly defines your marketing goal and motivates your customers to action. Memorable photos or illustrations that support your text. Good graphic design that moves your eye to all the key points. Your company logo. Your contact information clearly displayed, and a map if appropriate. […]
A WordPress (WP) portfolio or image gallery is a great way to display your creative artwork. We work with many artists and photographers. They often ask for the difference between these two similar choices when designing their websites. Let’s explore the features and benefits of both so you will know which is best for you. Art displayed in […]
A logo is a symbol adopted by an organization as a means of identification. It can be registered or not. More specifically, a trademark is a recognizable name, sign, symbol, sound or smell, which identifies the company and/or product that it represents. According to “Attorney, Linda Kattwinkel at the “Head, Heart, Hand: AIGA Design Conference”, to […]
What came first: graphic design or art? Graphic design is the art of combining text and pictures… in advertising, magazines, books or even on cave walls. Art is the expression of human creative skill used to produce works for beauty or emotional power. Art can stand alone and uses the same principles of design to […]